East African Fish Market Assessment
Msingi East Africa commissioned this Market Assessment Study on the East African fish market (Kenya, Tanzania, Uganda and Rwanda) whose findings would be used to inform their strategic planning towards increasing the demand for fish in East Africa.
Objectives of the market assessment
To provide insights on the estimated size of the aquaculture market (both served, under-served and unserved/virgin market).
To uncover key market challenges and bottlenecks – highlighting available opportunities for improvements of existing distribution channels/routes to market within East Africa; and the role Msingi can play in supporting market actors to exploit these opportunities.
To understand policy and trade regulations in place and existing information gaps.